
Culture can seem like a nebulous concept, but a positive culture is essential to a successful practice. Joanne Graham, CVPM, SHRM-CP, CCFP, a certified veterinary practice manager (CVPM), has been helping hospitals improve their work culture from real-world experience she garnered at her own hospital. She shows what a positive culture can do for a workplace and how you can take steps to improve your own.




After becoming certified, it’s not just about the how you implement the Fear Free strategies you have learned, but also how you market your newly earned certification. Being certified not only helps you practice better medicine, but it tells your clients and potential clients that you’re a step above the competition. In this podcast, we talk about how to use social media, video, email, and more to market your certification and communicate with clients.




